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WEEK 1 - PURPOSES OF MUSIC VIDEOS
Beyonce - Single Ladies
https://www.youtube.com/watch?v=4m1EFMoRFvY


  • They use medium shots, showing her body up to her knees so she can sing and they also zoom up closer to her face to you can see hand movements.
  • The video is shot at an eye level view for the most of the video.
  • A high angle is used, where they are just that bit high than her.
  • The camera also does a 360 degree arc shot around Beyonce and her dancers.
  • Long shot's so you can see her dancing and her moving around.
  • Zoom, so that the camera doesn't need to be moved.

Frequently used camera shots include medium shots, eye level and 360 degree arc shots.  Using a medium shot shows most of the body but not enough for it to be a close us, so in the instance you're able to see her singing. They also use a lot of long shots so you can see her full body and her dancers bodies and when they all dance around the set, this is where the 360 arc shot comes in as they go around the dancers so you can see exactly what they're doing. Zoom is also used a lot to create an effect and it;s done in time with the music. They also go close into her face so you're able to see her expensive, fancy accessories. 

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